{"id":1263,"date":"2024-07-30T18:01:33","date_gmt":"2024-07-30T23:01:33","guid":{"rendered":"https:\/\/vu.ca\/?page_id=1263"},"modified":"2025-12-22T13:50:07","modified_gmt":"2025-12-22T18:50:07","slug":"about-us","status":"publish","type":"page","link":"https:\/\/vu.ca\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"    <section class=\"text-two-columns section\">\n        \n<span class=\"absolute top-0 left-0\"  id=\"complete-support\" ><\/span>        <div class=\"wrapper\">\n            <div class=\"lg:grid-col\">\n                <div class=\"lg:col-span-10 xl:col-span-8\">\n                                            <p class=\"intro-subtitle mb-8 || lg:mb-10\">Our history<\/p>\n                                        <div class=\"mb-8 || lg:mb-10\">\n                                                    <h2 class=\"big-text font-secondary inline\">A vision passed down through generations<\/h2>\n                                                    <p class=\"large-text inline [&#038;_p]:inline\">&#8211;<\/p>\n                        <div class=\"wysiwyg-container || large-text inline [&#038;_p]:inline\">\n    <p><span data-metadata=\"&lt;!--(figmeta)eyJmaWxlS2V5IjoiYUxzZDk0SlR5bTFQbHN0WkV4TW5ZQSIsInBhc3RlSUQiOjE5MTc5NjYxMzMsImRhdGFUeXBlIjoic2NlbmUifQo=(\/figmeta)--&gt;\"><\/span>\u00a0In 1985, two passionate young opticians set out to create a unique optical centre in Montreal. Located at the corner of Jean-Talon and Avenue des Halles, the expansive space offered a comprehensive range of optical services all under one roof. More importantly, it also provided a personalized experience for every customer.<\/p>\n<\/div>                    <\/div>\n                <\/div>\n                                    <div class=\"md:flex lg:col-span-10 xl:col-span-8\">\n                        <div class=\"wysiwyg-container || w-full || md:w-1\/2 md:mr-8\">\n    <p>Since its inception, VU has built its reputation on unwavering service excellence and continual technological innovation. The company has always remained true to its mission, and continues to serve its valued customers with unmatched precision, attentiveness and professionalism.<\/p>\n<\/div>                        <div class=\"wysiwyg-container || w-full mt-8 || md:mt-0 md:w-1\/2\">\n    <p>Vincent Lebel, the son of one of VU\u2019s founders, proudly carries the company torch today. He believes that it\u2019s the dedication of VU\u2019s team\u2013the deep care they have for their customers well-being\u2013that is the core reason for VU\u2019s growth and success. The trust of our customers is our cornerstone; it\u2019s what enables us to offer the best in the industry and surpass ourselves year after year.<\/p>\n<\/div>                    <\/div>\n                            <\/div>\n        <\/div>\n    <\/section>\n\n\n    <section class=\"wysiwyg section || [.single-container_&#038;]:!mb-0\">\n        \n<span class=\"absolute top-0 left-0\"  id=\"history\" ><\/span>        <div class=\"wrapper\">\n                <header class=\"lg:grid-col\">\n        <div class=\"justify-items-center [.wysiwyg_&#038;]:justify-items-start text-center [.wysiwyg_&#038;]:text-left || lg:col-start-3 lg:col-span-7 xl:col-start-4 xl:col-span-6\">\n                            <p class=\"intro-subtitle mb-6 || lg:mb-10\">technology<\/p>\n                                        <h2 class=\"text-h2\">Advancing with the best in the industry<\/h2>\n                        <div class=\"wysiwyg-container || mt-4 || lg:mt-8\">\n    <figure class=\"blockquote || [&amp;_p:has(img)]:mb-0 [&amp;_p_img]:m-0\">\n<blockquote><p>\u201cVU has kept up with countless technological advancements in optometric services since it entered the vision care business. Our clinic has continually adapted by acquiring cutting-edge technologies and updating its training. Our constant evolution means we can offer you the best products and services in the field.\u201d<\/p>\n<footer class=\"mt-12\">\n<figure class=\"flex items-center gap-6 m-0\"><img loading=\"lazy\" decoding=\"async\" class=\"w-20 h-20 rounded-full object-cover object-top m-0 alignnone wp-image-5729 size-full\" title=\"Photo_VL-2\" src=\"https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/Photo_VL-2.jpg\" alt=\"Photo de Vincent Lebel\n\" width=\"300\" height=\"300\" srcset=\"https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/Photo_VL-2.jpg 300w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/Photo_VL-2-150x150.jpg 150w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/Photo_VL-2-100x100.jpg 100w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption>\n<p class=\"name\">Vincent Lebel<\/p>\n<p class=\"title\">CEO and co-owner of VU<\/p>\n<\/figcaption><\/figure>\n<\/footer>\n<\/blockquote>\n<\/figure>\n<\/div>                    <\/div>\n    <\/header>\n            <div class=\"wysiwyg-container || max-w-[87.5rem] mx-auto mt-20\">\n    <div id='gallery-1' class='gallery galleryid-1263 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1074\" height=\"700\" src=\"https:\/\/vu.ca\/wp-content\/uploads\/2024\/07\/49a4c2ea549aa58485c19888197f484e.jpg\" class=\"attachment-full size-full\" alt=\"A man in a shirt and tie sits in front of a woman in a patterned blouse, both surrounded by displays of eyeglasses at Vu, la lunetterie \u00e0 Montr\u00e9al avec le plus grand inventaire de montures \u00e0 Montr\u00e9al, in a brightly lit optical store.\" aria-describedby=\"gallery-1-85\" \/>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-85'>\n\t\t\t\tThe founders : Fran\u00e7ois Lebel &#038; Violaine Des Roches\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1074\" height=\"700\" src=\"https:\/\/vu.ca\/wp-content\/uploads\/2024\/07\/241f58c3ea612fa0c7e3bcc7c9323537.png\" class=\"attachment-full size-full\" alt=\"Black and white photo of a bank or office reception area, with several people working at desks and counters. A large plant sits on the front counter, and CAISSE is written on the wall to the right\u2014Vu \u00e0 la lunetterie \u00e0 Montr\u00e9al.\" aria-describedby=\"gallery-1-83\" srcset=\"https:\/\/vu.ca\/wp-content\/uploads\/2024\/07\/241f58c3ea612fa0c7e3bcc7c9323537.png 1074w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/07\/241f58c3ea612fa0c7e3bcc7c9323537-1024x667.png 1024w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/07\/241f58c3ea612fa0c7e3bcc7c9323537-640x417.png 640w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/07\/241f58c3ea612fa0c7e3bcc7c9323537-480x313.png 480w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/07\/241f58c3ea612fa0c7e3bcc7c9323537-350x228.png 350w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/07\/241f58c3ea612fa0c7e3bcc7c9323537-150x98.png 150w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/07\/241f58c3ea612fa0c7e3bcc7c9323537-600x391.png 600w\" sizes=\"auto, (max-width: 1074px) 100vw, 1074px\" \/>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-83'>\n\t\t\t\tOpening of the store in 1985\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<\/div>    <\/section>\n\n\n    <section class=\"wysiwyg section || [.single-container_&#038;]:!mb-0\">\n        \n<span class=\"absolute top-0 left-0\"  id=\"team\" ><\/span>        <div class=\"wrapper\">\n                <header class=\"lg:grid-col\">\n        <div class=\"justify-items-center [.wysiwyg_&#038;]:justify-items-start text-center [.wysiwyg_&#038;]:text-left || lg:col-start-3 lg:col-span-7 xl:col-start-4 xl:col-span-6\">\n                            <p class=\"intro-subtitle mb-6 || lg:mb-10\">Our team<\/p>\n                                        <h2 class=\"text-h2\">A team that\u2019s ready to listen<\/h2>\n                        <div class=\"wysiwyg-container || mt-4 || lg:mt-8\">\n    <p>We believe that exceptional service starts with carefully listening to your needs. For eye exams, selecting new frames or a comprehensive experience, our team is ready to welcome you and guide you, providing personalized service every step of the way.<\/p>\n<\/div>                    <\/div>\n    <\/header>\n            <div class=\"wysiwyg-container || max-w-[87.5rem] mx-auto mt-20\">\n    <p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5713\" src=\"https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974.jpg\" alt=\"Photo \u00e9quipe VU 2025 \" width=\"1500\" height=\"1000\" srcset=\"https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974.jpg 3000w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974-1536x1024.jpg 1536w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974-2048x1365.jpg 2048w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974-1920x1280.jpg 1920w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974-1400x933.jpg 1400w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974-1024x683.jpg 1024w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974-640x427.jpg 640w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974-480x320.jpg 480w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974-350x233.jpg 350w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974-150x100.jpg 150w, https:\/\/vu.ca\/wp-content\/uploads\/2025\/01\/2024_10_03_VU_STORE19974-600x400.jpg 600w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/p>\n<\/div>    <\/section>\n\n\n\n    <section class=\"cta-large section || background-black || !py-0 !bg-dark text-light\">\n        \n<span class=\"absolute top-0 left-0\" ><\/span>        <div class=\"grid || lg:grid-cols-2\">\n            <div class=\"grid py-20 px-5 w-full || lg:order-2 lg:p-12 lg:items-center lg:max-w-[calc(37.5rem+(theme(spacing.12)*2))] lg:mx-auto\">\n                <div class=\"flex flex-col gap-y-6\">\n                    <div class=\"flex flex-col gap-y-10\">\n                                                    <p class=\"intro-subtitle\">services<\/p>\n                                                                            <h2 class=\"text-h2\">A full range of eye care services under one roof <\/h2>\n                                            <\/div>\n                    <div class=\"wysiwyg-container \">\n    <p><span style=\"font-weight: 400;\">Discover our comprehensive array of services designed to ensure your optimal eye health through practical and effective solutions. Our team is committed to guiding you with a highly personalized approach that leaves nothing to chance.<\/span><\/p>\n<p><a class=\"btn-primary\" href=\"https:\/\/vu.ca\/services\/\" target=\"\" rel=\"noopener\"><span class=\"cta-text\"><span>Our services<\/span><\/span> <span class=\"cta-arrows\"> <span class=\"arrow || block px-1 transition-all duration-200\"><\/span> <span class=\"arrow || block px-1 opacity-0 absolute top-1\/2 -translate-y-1\/2 -translate-x-full transition-all duration-200\"><\/span> <\/span> <\/a><\/p>\n<\/div>                <\/div>\n            <\/div>\n            <img decoding=\"async\" src=\"https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-scaled.jpg\" class=\"aspect-[375\/350] object-cover || lg:h-full lg:aspect-[960\/700] lg:order-1\" srcset=\"https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-scaled.jpg 3000w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-1536x1024.jpg 1536w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-2048x1365.jpg 2048w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-500x100.jpg 500w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-1920x1280.jpg 1920w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-1400x933.jpg 1400w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-1024x683.jpg 1024w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-640x427.jpg 640w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-480x320.jpg 480w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-350x233.jpg 350w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-150x100.jpg 150w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-300x300.jpg 300w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-600x400.jpg 600w, https:\/\/vu.ca\/wp-content\/uploads\/2024\/10\/2024_10_03_VU_STORE0027-2-100x100.jpg 100w\" alt=\"Round, black-rimmed glasses with blue specks rest between a black vision test tool and a clear vertical ruler, all set against a plain white background\u2014showcasing Vu: le plus grand inventaire de montures \u00e0 Montr\u00e9al.\" alt=\"Round, black-rimmed glasses with blue specks rest between a black vision test tool and a clear vertical ruler, all set against a plain white background\u2014showcasing Vu: le plus grand inventaire de montures \u00e0 Montr\u00e9al.\" loading=\"lazy\">        <\/div>\n    <\/section>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":1029,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1263","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/vu.ca\/en\/wp-json\/wp\/v2\/pages\/1263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vu.ca\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/vu.ca\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/vu.ca\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vu.ca\/en\/wp-json\/wp\/v2\/comments?post=1263"}],"version-history":[{"count":5,"href":"https:\/\/vu.ca\/en\/wp-json\/wp\/v2\/pages\/1263\/revisions"}],"predecessor-version":[{"id":7860,"href":"https:\/\/vu.ca\/en\/wp-json\/wp\/v2\/pages\/1263\/revisions\/7860"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vu.ca\/en\/wp-json\/wp\/v2\/media\/1029"}],"wp:attachment":[{"href":"https:\/\/vu.ca\/en\/wp-json\/wp\/v2\/media?parent=1263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}